College of Medicine Building

College of Medicine Brand Standards

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College of Medicine Logos

Horizontal 

This version is used for documents or items where ample horizontal space is available, such as a header on a memo. This, along with the vertical logo, is a preferred version. 
Horizontal version of the Washington State University Elson S Floyd College of Medicine logo.

Vertical 

This version is used when horizontal space is limited, such as promotional items and marketing materials. This, along with the horizontal logo, is a preferred version. 
Vertical version of the Washington State University Elson S Floyd College of Medicine logo.

Download College of Medicine Logos (Requires WSU Login) or email medicine.communications@wsu.edu to request.

Abbreviated 

The abbreviated version is used sparingly, generally for promotional or other items that are small and would diminish quality and visibility of horizontal or stacked logo options. This version should never be used for documents or other communication materials. Contact medicine.communications@wsu.edu to request.

Each Department, Office, and Center Has a Logo for Specific Needs

Horizontal versions are available and should be used for items like documents, headers, memos, and certain marketing materials. 

Department, office, and center logos should ONLY be used for specific needs. Information that pertains to multiple departments, offices, centers, or the entire college should use the College of Medicine logo. When in doubt, defer to the college logo. 

Washington State University Department of Nutrition and Exercise Physiology logo.
Washington State University Sleep and Performance Research Center logo.

If you need an department, office, or center logo, please contact medicine.communications@wsu.edu to request.

The University May Approve a Specialty Logo for Unique Circumstances

Specialty logos consist of three forms: horizontal, vertical, and abbreviated. Horizontal and vertical versions should be used for items like documents, headers, memos, and certain marketing materials. Abbreviated versions are used sparingly, generally for promotional or other items that are small and would diminish quality and visibility of horizontal or stacked logo options. This version should never be used for documents or other communication materials. 

Specialty logos should ONLY be used for items that are specific to or require the unique identifier of the program or office. Information that pertains to multiple programs, offices or the entire college should use the College of Medicine logo. When in doubt, defer to the college logo. 

Elson S Flody College of Medicine Continuing Medical Education Washington State University logo.

If you need an specialty logo, please contact medicine.communications@wsu.edu to request.

Logo Guidelines

All logo guidelines follow Washington State University brand standards.

  • Do use the appropriate clear space around the logo. The shape of the cougar mouth should be used as a minimum clear space around the logo.
  • Do follow the minimum size requirements. 1.5″ or 150px wide.
  • Do use approved color palette.
  • Do use the approved logos.
  • Do NOT modify, stretch, rotate, or distort the primary logo any way.
  • Do NOT use the logo as a repeating element.
  • Do NOT crop the logo.
  • Do NOT fill the logo with a gradient, image, or pattern.
  • Do NOT place the logo on busy photographic background.
  • Do NOT recreate the logos by change the font.
  • Do NOT incorporate or combine any other university parts or names with other marks, symbols, or graphics.